While Alli Webb didn’t set out to pen a page-turner with a whopper of an “Afterword,” there’s no question that readers of her latest book, The Messy Truth: How I Sold My Business for Millions but Almost Lost Myself (Harper Horizon), are in for a rollercoaster ride, hairpin turns included.There’s the nail-biting, making it up by the seat of her pants approach to starting a business. There’s the needs-his-mom kid struggling with addiction. There’s the collapse of a marriage. And all of it marches swiftly toward an ending readers surely aren’t expecting.A mashup of memoir and prescriptive journal that prods would-be entrepreneurs to dig deeper to uncover their fears, motivations, and potential stumbling blocks around launching their own venture, The Messy Truth provides a treasure trove of insight into the founding and meteoric rise of Drybar, a pioneer in the luxury-blowout space.The physical manifestation of “Straight at Home,” a mobile blowout service Webb started as a young LA-based mother of two little boys, Drybar made its debut in 2010, with a premier location in Brentwood. Taking off like a rocket, the brand Webb started with her then-husband, Cameron Webb and brother Michael Landau, expanded to 140+ company-owned and franchised salons within a decade, and included a highly successful product line that helped consumers replicate a Drybar blowout at home.Chatting on Zoom from Los Angeles, Webb recalls the insanity of essentially running three businesses—company-owned salons, a franchise operation, and a product line—simultaneously. "Bananas," is the word she used to describe it.